June 23, 2020

FFR050 - The Five Step Otimization Plan

FFR050 - The Five Step Otimization Plan

Today I’m going to summarize the simple 5 step approach to optimization that Dan Siroker and Pete Koomen provide in their book, “A/B Testing”.    Step 1: Define Success   Step 2: Identify Bottlenecks   Step 3: Construct...


  • Today I’m going to summarize the simple 5 step approach to optimization that Dan Siroker and Pete Koomen provide in their book, “A/B Testing”. 

 

  • Step 1: Define Success

 

  • Step 2: Identify Bottlenecks

 

  • Step 3: Construct A Hypothesis

 

  • Step 4: Prioritize

 

  • Step 5: Test